УДК 0
Величко Віра Павлівна ,Розумєй Світлана Борисівна,,,,,
МЕТОДИ ОЦІНЮВАННЯ КОНКУРЕНТОСПРОМОЖНОСТІ ПІДПРИЄМСТВА
Velychko Vira Pavlivna, Rozumei Svitlana Borysivna ,,,,,
METHODS OF EVALUATION OF COMPETITIVENESS OF THE ENTERPRISE
Аннотация. The article presents methods for assessing the competitiveness of the enterprise. Competitiveness assessment ensures effective business conduct. The multilevel nature of competition in the market has led to the creation of a wide range of methods for asse
Ключевые слова: Competitiveness, competitive advantage, product life-cycle management, BCG matrix, SWOT matrix.
Abstract. 0
Keywords: